In the web as well as in our app solutions (also offline) the behaviour of your users is analysed and fed into a central DMB data pool. Semantic analyses of the content read facilitate the generation of user-specific interest profiles that you can use, for instance, for marketing and gamification. Our statistics module contains a data interface to customary statistics tools.
About Digital Media Base
The Digital Media Base (DMB) unites all of the technical tools that you as a media company need for the digital age. The tools simplify your editorial process, automate time-consuming manual activities and supply the technological basis for the smart and personalised delivery of your content to your readers across all digital channels.
Together with our partners we are continually expanding the DMB. To do so, we analyse the requirements of our clients and develop new modules or integrate new functions. Close coordination and cooperation with you is important for us.